![]() ![]() For example, a keyword with a score of 50 does not indicate that the keyword has been searched 50 times, but rather a mid-range level of popularity. Interest is rated on a scale of 0 to 100, with 100 suggesting peak popularity or highest search volume and 0 indicating there is not sufficient data available on that keyword. This will display a graph that represents the online interest in that keyword over a period of time and for a specific region. Users can search for trends by typing in the desired keyword, search term, or topic. Google Trends has a format similar to a search engine. Google Trends users can subscribe to an automated service that sends email updates on specific keywords on a weekly or monthly basis, which eliminates the need to carry out searches manually. Google’s service also provides information on topics and queries related to the keyword in question for a more global view of user interests. The data gathered by this tool are kept anonymous since no names or other personal information of the user behind each search are revealed. The service is available in every language supported by Google and is free of charge. This online tool was launched in 2006 to give users insights into user behavior and into their main interests by comparing the volume of searches over time and in specific areas. Google Trends is a service provided by Google and its main function is to analyze and compare data related to search queries. Figure: Google Trends - Author: Seobility - License: CC BY-SA 4.0 ![]()
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